DIGITAL ACCOUNT MANAGER (OR SENIOR AM) – CONSUMER/LIFESTYLE BRANDS
Job Description
Are you a creative digital marketer with a deep understanding of the digital advertising landscape, including Google, Meta, and LinkedIn? We are looking for someone with experience in both planning and implementing digital campaigns, managing budgets, and developing effective strategies. This role is perfect for an individual who thrives on delivering creative ideas to drive engagement and grow followers on platforms like Instagram and TikTok.
About the Role
The Digital Account Manager or Senior Digital Account Manager will be responsible for overseeing campaign strategy, implementation, and performance across multiple channels. A key part of the role is managing accounts with attention to detail, ensuring seamless budget management, and delivering strong results for clients. You’ll be expected to support growth through innovative thinking, including the development of creative concepts for engagement and the use of user-generated content (UGC).
Key Responsibilities
Act as the main point of contact for clients, building strong and trusting relationships
Develop and present digital strategies and campaign ideas, with a particular focus on Google, Meta, and LinkedIn platforms
Plan, implement, and optimise digital advertising campaigns, managing budgets effectively to maximise ROI
Generate and execute creative ideas to increase engagement and followers on Instagram, TikTok, and other social channels
Source, curate, and leverage UGC content to enhance brand storytelling and social proof
Write and edit engaging newsletters and blog posts to support content marketing initiatives
Support website content management and SEO optimisation to improve visibility and drive organic traffic
Prepare and deliver polished presentations to clients and internal stakeholders
Analyse campaign data, report on performance, and make recommendations for continuous improvement
Keep abreast of the latest trends, technologies, and best practices in digital marketing
What We’re Looking For
Strong experience with digital advertising across Google, Meta, and LinkedIn (planning and implementation)
Skilled in managing budgets and campaign optimisation
Strategic thinker with a track record of driving engagement and growing online communities
Creative flair for social content, with proven UGC content skills
Excellent newsletter and blog writing skills
Confident in website management and SEO best practices
Outstanding presentation, analytics, and reporting skills
Ability to juggle multiple projects and deadlines in a fast-paced environment
Salary and Working Arrangement
Competitive salary depending on experience
Flexible working: Balance between office and remote work
The agency offers a generous new business incentive for successfully introducing new clients to their portfolio—a great opportunity to leverage your network and be rewarded for your connections.
How to Apply
If this sounds like you, send your CV to Gavin at gavin@prcrowd.co.uk